... developer for Inertia Beverage Group and I had a chance to have lunch with him last summer. We talked ... undiscovered wine bloggers. I would think the next step would be to create some buzz and traffic to the site...

Brooke at the Showcase Something happens in wine country when Harvest begins…..We are all waiting and looking forward to the moment when the first grapes begin to come in and the smell of fermenting fruit and yeast fills our nose.  In Dry Creek, full grape trucks become common sights in ...

More than ever wine and web seem to be mixing in new and interesting ways. Just recently Jeff Playter, the founder of RadCru, emailed me to let me know that an event dubbed Wine 2.0 will be taking place on Nov 2 at the Varnish Fine Art Gallery and Wine ...

Over at the REthink blog Paul writes about an interesting email he received from Jennie Haug from Titus Vineyards . In it Jenny points Paul to an article on the resurgence of the “porch sitting” phenomenon in Sonoma County and says that “as a winery I think it’s worth some ...

... in the works, but for those of you that are already a part of the Inertia family just keep your eyes open. This is one more service that Inertia is putting together to meet their clients needs. We fully...

While Chris is usually busy creating buzz for our clients, this week he’s been crafting a little buzz of his own. For someone who jumps out of planes and zip lines across jungles, who knew that a little scissor encounter would be such a fearful exercise. But it paid off, Chris. Not only do you look 10 years younger, but now you’ll be aerodynamic as you fly through the sky...

I've been decompressing following 1, hence the quiet blog. Earlier this week, I stopped in at the Loire Valley Wine Bureau's Road Show, a traveling tasting for those in the trade. I usually never attend trade tastings—they're typically crowded and noisy and are more for schmoozing than seriously evaluating wines. ...

Greetings from Austin, Texas! I’m here for the annual Austin City Limits festival, Texas BBQ and to celebrate the bachelor party for one of my dearest and oldest friends. Currently I’m having a glass of Cava on the patio at the Hotel San Jose, a swanky take on the classic ...

Yes we continue to grow - please say hello to the Inertia family. We are here to help wineries succeed and look forward to you meeting everyone in person at this year’s symposium...